A Practical Guide To Account-Based Marketing

Elevate Your Brand and Drive Business Growth

Account-Based Marketing has gained significant prominence in the Business to Business (B2B) marketing landscape, and its importance for B2B marketers cannot be overstated. Account-based marketing has many key components to it and, when executed correctly, can significantly increase brand awareness, generate more qualified leads, and grow revenues for your business.

About Me

Sebastian Pistritto, chief marketing officer with over 30 years of multichannel marketing communication, business development and technical Product Management experience at both a Vice President and a Director role. 

Pistritto provides thought leadership on digital and multichannel marketing programs. Experience in such industries as technology, health care, retail, automotive, financial, software and consumer electronics.

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A Practical Guide To Digital Marketing

Elevate Your Brand and Drive Business Growth

Digital marketing has changed the way businesses connect with their audiences. As technology continues to advance, the scope and methods of digital marketing are expanding, offering businesses numerous opportunities to reach potential customers more effectively and efficiently. This comprehensive overview explores the key components of digital marketing and outlines the various benefits it offers to businesses of all sizes.

Your essential toolkit for mastering the evolving landscape of online promotion,

offering actionable strategies to elevate your brand, engage customers, and drive business growth.

Nationally recognized sales expert and the founder of ‘How to Get Your Sales People Out from Behind the Product’, one of the top-ranked sales podcasts globally with a vibrant, international community of sales professionals. ‘How to Get Your Sales People Out from Behind the Product’ one of the top sales performance podcasts, and was recently selected from over 2+ podcasts to be showcased as a standout in sales strategy.

My Books Review

Stay up-to-date with the latest sales strategies and industry trends. I review and analyze top books, highlighting key takeaways and actionable advice.

A comprehensive roadmap filled with real-world insights and actionable strategies to harness the power of personalized content, scalable programs, and data-driven decisions, ensuring a competitive edge in B2B marketing." —NewinBooks Marketing

Book review A Practical Guide To Account Based Marketing

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